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I think at this moment Kagi's opportunities for growth are plentiful. There are 1.5 billion people with an iPhone, a not-so-cheap device that costs the equivalent of 10 years of Kagi subscription. And Spotify has 250 million subscribers, paying similar to what Kagi costs, and Kagi is arguably a better use of one's money as it makes people more productive and more competitive in the modern world.
Kagi is now at just 25,000 customers so there is plenty upside opportunity for growth (10,000-100,000x based on above numbers). So basically sky is the limit.
I do agree that everyone deserves to have access to a search engine that has their best interest in mind, not just those who can pay for it. This is a social and economic problem and one way to solve it is for goverments to create ad-free search engines for their citizens, with their best interest in mind, similar to the role public libraries held for centuries. We'd be happy to partner with such forward thinking governments around the world in providing this service.