My wife and I pay for Kagi Ultimate principally for family uses -- and these days mostly for access to ChatGPT. We just added an Ultimate plan for our 15 year old, and in a couple years will add her younger sister too. There are frequently times when it's fun to create AI images using the ChatGPT app on its free tier. For instance, we took a shot of a squirrel standing proudly on top of a rock and we added an American flag. It was epic and is now hanging in my shop. I took a picture of my daughter's shoe and had AI make it look like the puppy had eaten it. Had her totally going! All of this is to say, casual image generation will, I think, become more and more integrated into casual use of AI tools. I don't think I'd add another $10/month for every one of us, but I'd certainly pay Kagi's costs on an ala carte basis. Charge us, and make sure we know the costs up front, and I'll be just fine. Likewise, I would almost certainly pay $10-15 more per month to add that functionality to everyone in our family plan.