When searching for a company, the top result was for their site, but the result was listed as using their IP address for the site. After that came that same site, but using the actual domain name.
1) Search for "Millennium games"
2) Observe the URL listed for the results
Top results for me is for: "http://167.99.233.94" and after that is a second entry for "https://millenniumgames.com/"
I would expect to never see an IP Address listed for a site, if it has an actual domain name it has instead.